Asus has officially introduced the Asus Zenfone 12 Ultra, its latest flagship smartphone featuring the powerful Snapdragon 8 Elite chipset. While the phone retains the familiar design language of its predecessor, it packs several under-the-hood enhancements, making it a worthy contender in the premium smartphone market.
From AI-powered features to an advanced camera system and a high-refresh-rate display, let’s take a closer look at what the Asus Zenfone 12 Ultra brings to the table.
Immersive Display & Durable Design
The Asus Zenfone 12 Ultra follows in the footsteps of its predecessor, featuring a matte glass back that not only looks premium but also provides a comfortable grip. The device is IP68-rated, meaning it is both dustproof and water-resistant, allowing users to take it to the beach or handle accidental splashes without worry.
One of the standout features is the inclusion of a 3.5mm headphone jack, a rare find in flagship smartphones today. Asus has paired this with Dirac Virtuo for Headphones, ensuring a high-fidelity audio experience for those who prefer wired audio.
On the front, the Asus Zenfone 12 Ultra boasts a 6.78-inch AMOLED display with a 144Hz refresh rate, offering ultra-smooth visuals whether you’re scrolling, gaming, or watching videos. The display has a 2400×1080 resolution and reaches a peak brightness of 1,600 nits, making it ideal for outdoor use even under direct sunlight.
AI-Powered Performance with Snapdragon 8 Elite
At the heart of the Asus Zenfone 12 Ultra is Qualcomm’s Snapdragon 8 Elite, a powerhouse chipset designed for seamless multitasking and high-performance gaming. But what truly sets this phone apart is its deep integration of AI.
Some key AI features include:
- Subject tracking for pets and humans in videos
- Customizable bokeh effects for stunning portraits
- Environmental noise reduction for clearer audio
- Real-time call translation
- On-device transcription and summarization of articles & documents
- Google’s Circle to Search functionality
Interestingly, Asus claims that the Asus Zenfone 12 Ultra is the first smartphone in the world to feature the Meta Llama 3 8B language model, enabling on-device AI summaries without relying on cloud processing.
Read more: Samsung Galaxy S25 Edge: Specifications, Know Details!
Asus Zenfone 12 Ultra Camera: Pro-Grade Photography & Gimbal Stabilization
The Asus Zenfone 12 Ultra features a minimalistic camera island housing an impressive triple-camera setup:
- 50MP Sony Lytia 700 primary sensor with a 6-axis Hybrid Gimbal Stabilizer 4.0 for shake-free photos and videos
- 32MP telephoto lens with 3x optical zoom
- 13MP ultrawide sensor with Optical Image Stabilization (OIS)
With its AI-driven enhancements, the Asus Zenfone 12 Ultra promises high-quality photography, whether capturing portraits, landscapes, or action shots.
Massive Battery & Fast Charging
The Asus Zenfone 12 Ultra packs a 5,500mAh battery, ensuring all-day performance without breaking a sweat. It supports 65W wired fast charging and 15W wireless charging, making it convenient for power users. Additionally, Asus has introduced eSIM support, alongside the existing dual Nano-SIM slots.
Price & Availability
The Asus Zenfone 12 Ultra is currently available in Europe, Taiwan, and Hong Kong, with a starting price of €1,100 (~Rs 1,00,000).
With its AI-driven features, powerful chipset, stunning display, and pro-level camera setup, the Asus Zenfone 12 Ultra is shaping up to be one of the most exciting flagship smartphones of 2025.
Would you consider upgrading to the Asus Zenfone 12 Ultra? Let us know in the comments!
